Hanoi’s modern luxury shopping malls offer a stark contrast to the chaotic Old Quarter markets — air-conditioned, fixed prices, international brands, and Western-style amenities. Lotte Center Hanoi (272m), Vincom Mega Mall Royal City, and Trang Tien Plaza host everything from luxury fashion houses to electronics, supermarkets, and food courts. They’re also welcome respites during summer heat or rainy season. This complete Hanoi luxury shopping malls guide for 2026 covers the major malls, what to find, prices, and how to navigate them.

Major Hanoi Shopping Malls
1. Lotte Center Hanoi
- Location: 54 Lieu Giai Street, Ba Dinh District.
- Height: 272m (Hanoi’s second-tallest).
- Floors: 65 (with shopping on lower floors).
- Anchor: Lotte Department Store, Lotte Mart Supermarket.
- Brands: Burberry, Gucci, Louis Vuitton, Vietnamese designers.
- Hours: 10 AM – 10 PM.
- Highlights: 65th-floor observation deck (350,000 VND), 6th-floor luxury lobby.
2. Vincom Mega Mall Royal City
- Location: 72A Nguyen Trai Street, Thanh Xuan District.
- Floors: 6 levels of shopping.
- Highlights: Underwater World aquarium, ice skating rink, water park.
- Brands: 200+ international and Vietnamese.
- Restaurants: 50+ dining options.
- Hours: 10 AM – 10 PM.
- Best for: Family entertainment + shopping.
3. Vincom Center Ba Trieu
- Location: 191 Ba Trieu Street.
- Floors: 5.
- Brands: Mid-luxury, Vietnamese designers.
- Hours: 10 AM – 10 PM.
- Best for: Mid-range shopping in central location.
4. Trang Tien Plaza
- Location: 24 Trang Tien Street, Hoan Kiem District.
- Building: Restored 1901 colonial.
- Brands: Premium international and Vietnamese.
- Hours: 10 AM – 10 PM.
- Best for: Convenient Old Quarter location, historic ambiance.
5. Vincom Center Times City
- Location: 458 Minh Khai, Hai Ba Trung District.
- Floors: 5.
- Highlights: Vinpearl Aquarium, ice skating.
- Brands: International and Vietnamese.
- Best for: Family entertainment.
6. Indochina Plaza Hanoi
- Location: 241 Xuan Thuy Street, Cau Giay District.
- Floors: 5.
- Brands: Mid-range, food court.
- Best for: Cau Giay business district shoppers.
7. Royal City Vincom (alongside Mega Mall)
- Brand-focused luxury district.
- Linked to Vincom Royal City.
8. AEON MALL Long Bien
- Location: 27 Co Linh Street, Long Bien District.
- Style: Japanese-style mall.
- Best for: AEON supermarket, Japanese restaurants, mid-range shopping.
9. Trang Tien Boulevard Stores
- Around Trang Tien Plaza.
- Smaller boutique luxury shops.
What You’ll Find at Hanoi Malls

Luxury International Brands
- Apparel: Gucci, Louis Vuitton, Burberry, Hermes, Saint Laurent.
- Watches: Rolex, Cartier, Omega.
- Cosmetics: Chanel, Dior, La Prairie.
- Electronics: Apple Premium, Samsung Galaxy.
Mid-Range International
- Zara, Uniqlo, H&M.
- Mango, Adidas, Nike.
- Coach, Michael Kors.
- Rabeanco, Lacoste.
Vietnamese Designers
- Khaisilk (luxury silk).
- Tan My Design.
- Various local boutiques.
Supermarkets
- Lotte Mart (Lotte Center).
- Vinmart (multiple Vincom malls).
- AEON (Long Bien).
Electronics & Appliances
- Phone shops.
- Camera shops.
- Home electronics.
Food Courts
- International cuisine.
- Vietnamese chains.
- Asian specialties.
- Western options.
Entertainment
- Cinemas.
- Bowling.
- Karaoke.
- Children’s play areas.
- Underwater Worlds (Royal City, Times City).
- Ice skating (Royal City).
Prices in Hanoi Malls
Brand Comparisons
- Luxury: Same as international prices, sometimes more (import duties).
- Zara, H&M: Comparable to Western prices.
- Vietnamese brands: 30-50% lower than international.
- Mass-market: Mid-range prices.
Why Visit Malls Despite Higher Prices
- Air-conditioning (essential summer).
- Fixed prices — no negotiation needed.
- Returns/exchanges possible.
- Quality assurance.
- Family entertainment.
- One-stop convenience.
- Multilingual staff.
- Credit cards accepted.
Best Activities at Each Mall
Lotte Center
- 65th-floor observation deck (350,000 VND).
- Lotte Mart for Korean products.
- Luxury brand shopping.
- French Quarter location.
Vincom Mega Mall Royal City
- Underwater World aquarium.
- Ice skating rink.
- Vinwonders water park.
- Largest mall in Hanoi.
Trang Tien Plaza
- Restored colonial architecture.
- Old Quarter convenience.
- Premium boutiques.
Vincom Center Times City
- Vinpearl Aquarium.
- Ice skating.
- Family entertainment.
AEON MALL Long Bien
- Japanese groceries.
- Sushi restaurants.
- Best Japanese mall in Hanoi.
Hanoi Mall Day Itinerary
Lotte Center
- 10:00 AM: Arrival.
- 10:30 AM: 65th-floor observation deck (1 hour).
- 11:30 AM: Lunch at premium food court.
- 1:00 PM: Browse luxury brands floors.
- 3:00 PM: Lotte Mart shopping.
- 4:30 PM: Coffee break.
- 5:00 PM: Final purchases.
Vincom Royal City Family Day
- 10:00 AM: Underwater World.
- 12:00 PM: Lunch.
- 1:30 PM: Ice skating (1 hour).
- 3:00 PM: Shopping.
- 5:30 PM: Movie at cinema.
- 8:00 PM: Dinner.
Tips for Mall Shopping
- Compare with Old Quarter — some items 30-50% more in malls.
- Watch for sales — Vietnam Black Friday (November), Tet sales (January).
- Use mall apps for promotions.
- VAT refund possible on purchases over 2 million VND.
- Most accept credit cards — bring foreign cards.
- Free wifi available.
- Prayer rooms at major malls.
- Family-friendly with strollers and play areas.
VAT Refund at Malls
- Eligible: Purchases over 2 million VND ($80) at participating stores.
- Process: Get tax refund forms with receipts.
- Refund: 8-10% of purchase price.
- Where to claim: At airport before departure.
- Bring: Receipts, forms, items unopened, passport.
Public Transit to Malls
Grab
$2-5 from Old Quarter to most malls.
Bus
- Lotte Center: Bus 50 from Old Quarter.
- Vincom Royal City: Bus 38, 47A.
- Trang Tien Plaza: Walk from Hoan Kiem.
Metro
- Some malls accessible via Hanoi Metro Line 2A or 3.
- Cat Linh station (Line 2A) near several shopping districts.
Hanoi Mall vs Old Quarter Shopping
Choose Mall If:
- You want fixed prices.
- You need international brands.
- You want air-conditioned comfort.
- You prefer credit card payment.
- You’re traveling with family.
- You’re shopping for electronics or cosmetics.
- You want Western-quality returns/exchanges.
Choose Old Quarter If:
- You want lower prices (with bargaining).
- You’re shopping for souvenirs.
- You want unique Vietnamese items.
- You enjoy market atmosphere.
- You’re looking for art and crafts.
- You want custom tailoring.
Hanoi Luxury Malls FAQs
Largest Hanoi mall?
Vincom Mega Mall Royal City.
Most luxury brands?
Lotte Center has Hanoi’s widest luxury selection.
Most central location?
Trang Tien Plaza near Hoan Kiem Lake.
Best for families?
Vincom Royal City (Underwater World, ice skating).
Are mall prices negotiable?
No — fixed prices at malls.
Do they accept credit cards?
Yes — all major mall stores accept Visa, Mastercard, AmEx.
Can I get VAT refund?
Yes — over 2 million VND. Process at airport.
Are Vietnamese brands good value?
Yes — often 30-50% less than international, comparable quality.
Plan Your Mall Shopping
Hanoi malls complement Old Quarter shopping. Pair this guide with our shopping pillar, markets guide, souvenirs guide, and bargaining tips.